Smoke Free Movies has launched a series of print advertisements
in several publications. This advertisement first ran
in Variety on December 9, 2008.
Read the 1988 agreement to place Philip Morris brand in Bond film, License to Kill. Includes diagram for Lark cigarette pack rigged as a prop bomb detonator.
Learn how this campaign fit in to Philip Morris' efforts to open the Japanese market.
Click here for a text-only
version of the ad.
Click here for
a printer-friendly version PDF.
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