Smoke Free Movies: Our Ads

Smoke Free Movies has launched a series of print advertisements in the New York Times and other publications. New ads will be posted to this page on the day of publication.

Educational use of these ads, including placement in high school and college papers, is allowed at no charge. Contact us for permission and press-quality PDF files.

	Sixty-second ad in series Publication: Variety Date First Published: June 2 , 2009 See this ad larger Printer-friendly PDF version Text-only version Read the WHO report.

	Sixty-first ad in series Publication: Variety Date First Published: May 5, 2009 See this ad larger Printer-friendly PDF version Text-only version Learn more about tobacco trends in U.S. films. MPAA lobbies for loophole in smokefree workplace bill.

	Sixtieth ad in series Publication: Variety Date First Published: March 10, 2009 See this ad larger Printer-friendly PDF version Text-only version Learn more about tobacco brand display in U.S. films.

	Fifty-ninth ad in series Publication: Variety Date First Published: February 20, 2009 See this ad larger Printer-friendly PDF version Text-only version Download Breathe California and UCSF (2009) Smoking Presentation Trends in U.S. Movies 1991-2008 Download list of smoking Oscar films.

	Fifty-eighth ad in series Publication: Variety Date First Published: January 27, 2009 See this ad larger Printer-friendly PDF version Text-only version Download US National Cancer Institute (2008) Monograph 19: The Role of the Media in Promoting and Reducing Tobacco Use.

	Fifty-seventh ad in series Publication: Variety Date First Published: December 9, 2008 See this ad larger Printer-friendly PDF version Text-only version Read the 1988 agreement to place Philip Morris brand in Bond film, License to Kill. Includes diagram for Lark cigarette pack rigged as a prop bomb detonator. Learn how this campaign fit into Philip Morris' efforts to open the Japanese market.

	Fifty-sixth ad in series Publication: Variety Date First Published: September 29, 2008 See this ad larger Printer-friendly PDF version Text-only version See more of the ads and secret deals and read the study.

	Fifty-fifth ad in series Publication: Roll Call Date First Published: August 27 and September 2, 2008 See this ad larger Printer-friendly PDF version Text-only version

	Fifty-fourth ad in series Publication: Variety Date First Published: July 30, 2008 See this ad larger Printer-friendly PDF version Text-only version

	Fifty-third ad in series Publication: Variety Date First Published: June 4, 2008 See this ad larger Printer-friendly PDF version Text-only version Read the report

	Fifty-second ad in series Publication: Variety Date First Published: April 10, 2008 (and again on July 15, after six studios announced that they were adding anti-smoking spots to youth-rated DVDs). See this ad larger Printer-friendly PDF version Text-only version

	Fifty-first ad in series Publication: Variety Date First Published: March 25, 2008 See this ad larger Printer-friendly PDF version Text-only version

	Fiftieth ad in series Publication: Variety Date First Published: February 19, 2008 See this ad larger Printer-friendly PDF version Text-only version

	Forty-ninth ad in series Publication: Variety Date First Published: January 15, 2008 See this ad larger Printer-friendly PDF version Text-only version Read the new research on American children and German adolescents.

	Forty-eighth ad in series Publication: Variety Date First Published: December 18 , 2007 See this ad larger Printer-friendly PDF version Text-only version This ad is based on a review of the first six months of MPAA tobacco ratings, from May to November, 2007. Download the report.

	Forty-seventh ad in series Publication: Variety Date First Published: November 6 , 2007 See this ad larger Printer-friendly PDF version Text-only version Correction: In preparing this material, an arithmetic error led to a substantial underestimate of PG-13 tobacco impressions May-October 2006 and the conclusion that PG-13 tobacco impressions had tripled in May-October 2007, compared to the same period the year before. 2007 PG-13 impressions for these months, which were correctly reported, actually were slightly lower than in 2006. We regret the error. A correction was published in 48th Smoke Free Movies ad.

	Forty-sixth ad in series Publication: Variety Date First Published: July 13, 2007 See this ad larger Printer-friendly PDF version Text-only version Read the Senators' letter.

	Forty-fifth ad in series Publication: Variety Date First Published: June 12, 2007 See this ad larger Printer-friendly PDF version Text-only version

	Forty-fourth ad in series Publication: Variety Date First Published: May 15 , 2007 See this ad larger Printer-friendly PDF version Text-only version MPAA letter to Attorneys General (Oct 2006) Harvard presentation to MPAA (Feb 2007) AGs' challenge to MPAA (May 2007) MPAA's anemic response (May 2007) AG's call MPAA's bluff (June 2007)

	Forty-third ad in series Publication: Variety Date First Published: April 11 , 2007 See this ad larger Printer-friendly PDF version Text-only version MPAA letter to Attorneys General (Oct 2006) Harvard presentation to MPAA (Feb 2007)

	Forty-second ad in series Publication: Variety Date First Published: February 21, 2007 See this ad larger Printer-friendly PDF version Text-only version

	Forty-first ad in series Publication: Variety Date First Published: February 13, 2007 See this ad larger Printer-friendly PDF version Text-only version Read the full survey.

	Fortieth ad in series Publication: Variety Date First Published: December 18, 2006 See this ad larger Printer-friendly PDF version Text-only version Senator Robert Kennedy's address to the First World Conference on Tobacco and Health, New York City, September 12, 1967 Watch part of the speech: Windows Media \| Quick Time \| Real Media \| Google Video

	Thirty-ninth ad in series Publication: Variety Date First Published: November 27, 2006 See this ad larger Printer-friendly PDF version Text-only version (including links to sources) More commentary on PM's campaign

	Thirty-eighth ad in series Publication: Variety Date First Published: September 12, 2006 See this ad larger Printer-friendly PDF version Text-only version Screen Out! Parents' Campaign

	Thirty-seventh ad in series Publication: Variety Date First Published: July 12, 2006 See this ad larger Printer-friendly PDF version Text-only version

	Thirty-sixth ad in series Publication: National PTA 119th Annual Convention Program Date First Published: June 23 , 2006 See this ad larger Printer-friendly PDF version Text-only version Screen Out! Parents' Campaign

	Thirty-fifth ad in series Publication: Variety Date First Published: June 6, 2006 See this ad larger Printer-friendly PDF version Text-only version

	Thirty-fourth ad in series Publication: Variety Date First Published: April 25 , 2006 See this ad larger Printer-friendly PDF version Text-only version

	Thirty-third ad in series Publication: Variety Date First Published: March 6, 2006 See this ad larger Printer-friendly PDF version Text-only version

	Thirty-second ad in series Publication: Variety Date First Published: February 27, 2006 See this ad larger Printer-friendly PDF version Text-only version Read the study

	Thirty-first ad in series Publication: Variety Date First Published: December 13 , 2005 See this ad larger Printer-friendly PDF version Text-only version Read the original source documents: Top quote, bottom quote.

	Thirtieth ad in series Publication: Variety and New York Times Date First Published: November 7 and 18, 2005 See this ad larger Printer-friendly PDF version Text-only version Read the study

	Twenty-ninth ad in series Publication: Variety Date First Published: October 31, 2005 See this ad larger Printer-friendly PDF version Text-only version

	Twenty-eighth ad in series Publication: Bus shelters during Toronto International Film Festival Date First Published: September, 2005 See this ad larger Printer-friendly PDF version

	Twenty-seventh ad in series Publication: Screen (India) Date First Published: August 17 , 2005 See this ad larger Printer-friendly PDF version Text-only version

	Twenty-sixth ad in series Publication: National PTA 109th Annual Convention Program Date First Published: June 22, 2005 See this ad larger Printer-friendly PDF version Text-only version

	Twenty-fifth ad in series Publication: Variety Date First Published: March 14, 2005 See this ad larger Printer-friendly PDF version Text-only version

	Twenty-fourth ad in series Publication: Variety Date First Published: December 20, 2004 See this ad larger Printer-friendly PDF version Text-only version

	Twenty-third ad in series Publication: New York Times Date First Published: October 6, 2004 See this ad larger Printer-friendly PDF version Text-only version How many of these companies' movies include smoking? Learn more about shareholders efforts.

	Twenty-second ad in series Publication: Variety Date First Published: September 13, 2004 See this ad larger Printer-friendly PDF version Text-only version Contact Dan Glickman at the MPAA!

	Twenty-first ad in series Publication: New York Times Date First Published: May 21, 2004 See this ad larger Printer-friendly PDF version Text-only version How are studios' impacts estimated? Learn more about the Nigerian episode. (Update)

	Twentieth ad in series Publication: Variety Date First Published: February 2, 2004 See this ad larger Printer-friendly PDF version Text-only version En Espa�ol Publication: Roll Call Date First Published: May 11, 2004 Printer-friendly PDF Version

	Nineteenth ad in series Publication: Variety Date First Published: September 29, 2003 See this ad larger Printer-friendly PDF version Text-only version

	Eighteenth ad in series Publication: Variety Date First Published: September 8, 2003 See this ad larger Printer-friendly PDF version Text-only version Updated Version: December 15, 2003 (PDF) Read the Attorneys General letter to the MPAA Thank the Attorneys General and encourage them to press the MPAA to rate smoking movies "R"

	Seventeenth ad in series Publication: Variety Date First Published: June 25, 2003 See this ad larger Printer-friendly PDF version Text-only version En Fran�ais En Espa�ol Read the research behind the ad...

	Sixteenth ad in series Learn how they did it . Publication: New York Times Date First Published: May 23, 2003 See this ad larger Printer-friendly PDF version Text-only version Publication: Variety Date First Published: May 7, 2003 See Variety version Printer-friendly PDF version Text-only version

	Fifteenth ad in series NEW! Complete 2002 studio rankings and a smoking survey of 2002 films now being released on video and DVDhere. Publication: Variety Date First Published: March 24, 2003 See this ad larger Printer-friendly PDF version Text-only version En Fran�ais En Espa�ol

	Fourteenth ad in series Publication: New York Times Date First Published: January 27, 2003 See this ad larger Printer-friendly PDF version Text-only version En Fran�ais En Espa�ol Publication: Variety Date First Published: January 27, 2003 See Variety version. Printer-friendly PDF version. Text-only version

	Thirteenth ad in series Publication: New York Times Date First Published: November 20, 2002 See this ad larger Printer-friendly PDF version Text-only version En Fran�ais En Espa�ol Publication: Variety Date First Published: December 11, 2002 See Variety version Printer-friendly PDF version Text-only version

	Twelfth ad in series Publication:Variety Date First Published: October 30, 2002 See this ad larger Printer-friendly PDF version Text-only version En Fran�ais En Espa�ol

	Eleventh ad in series Publication: New York Times Date First Published: September 3, 2002 See this ad larger Printer-friendly PDF version Text-Only version En Espa�ol Publication: Variety Date First Published: September 4, 2002 See Variety version Printer-friendly PDF version Text-only version

	Tenth ad in series Publication: Variety Date First Published: June 26, 2002 See this ad larger Printer-friendly PDF version Text-Only version

	Ninth ad in series Publication: New York Times Date First Published: June 10, 2002 See this ad larger. Printer-friendly PDF version Text-only version En Espa�ol Publication: Variety Date CENSORED: June 10, 2002 Publication: The Hollywood Reporter Date CENSORED: June 12, 2002

	Eighth ad in series Publication: New York Times Date First Published: March 20, 2002 See this ad larger Printer-friendly PDF version Text-only version En Fran�ais En Espa�ol Publication: Variety Date First Published: March 20, 2002 See Variety version Printer-friendly PDF version Text-only version Revised Version Date First Published: July 1, 2002 See revised Variety version Printer-friendly PDF version Text-only version

	Seventh ad in series Publication: New York Times Date First Published: February 25, 2002 See this ad larger Printer-friendly PDF version Text-only version

	Sixth ad in series Publication: New York Times Date First Published: January 16, 2002 See this ad larger Printer-friendly PDF version Text-only version En Fran�ais En Espa�ol Publication: Variety Date CENSORED: January 16, 2002 See Variety version Printer-friendly PDF version Text-Only version

	Fifth ad in series Publication: New York Times Date First Published: October 29th, 2001 See this ad larger Printer-friendly PDF version Text-only version En Fran�ais Publication: Variety Date First Published: October 31, 2001 See Variety version. Printer-friendly PDF version Text-Only version

	Fourth ad in series Publication: New York Times Date First Published: August 6, 2001 See this ad larger Printer-friendly PDF version Text-only version Click here to email Hollywood media moguls

	Third ad in series Click here to email these media moguls Publication: New York Times Date First Published: June 18, 2001 See this ad larger Printer-friendly PDF version Text-only version En Fran�ais En Espa�ol Publication: Variety Date First Published: June 20, 2001 See Variety version Printer-friendly PDF version Text-Only version

	Second ad in series Publication: New York Times Date First Published: April 16, 2001 See this ad larger Printer-friendly PDF version Text-only version En Fran�ais En Espa�ol Publication: Variety Date First Published: April 23, 2001 See Variety version. Printer-friendly PDF version Text-only version

	First ad in series Publication: New York Times Date First Published: March 12, 2001 See this ad larger Printer-friendly PDF version Text-only version En Fran�ais Publication: Variety Date First Published: March 14, 2001 See Variety version Printer-friendly PDF version Text-only version

See the series of 15 second spots run at the Cannes Film Festival, May 14-25, 2003.

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