The single biggest media risk to kids ... is in your DVD player. Yet 88 percent of kid-rated movies with smoking carry no warning of their toxic tobacco content. For 2009 movie list, fact sheet, sample letter to leading DVD retailers and more, download your free DVDanger action kit. Want to do more? Contact us.
UPDATED for parents and community groups, the Screen Out! action campaign endorsed by American Heart Association, American Legacy Foundation, American Medical Association, and New York State Department of Health.
YOUR ONLINE ACTION KIT: The global movement against smoking in youth-rated movies is growing fast — one parent, one young person, one community at a time. Start clicking to make a real difference on this life-and-death issue...
alerts. Sign up for Smokefree Movies email
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organizing tools. For families, schools
and civic groups, there’s power in numbers. Lively video,
PowerPoint and PDFs.
petition. Add your name to stop youth-rated
movies recruiting new young smokers around the world.
SFM resolutions. Civic bodies from New
York State to California endorse Smoke Free Movie goals.
How about yours?
media CEOs. No message carries more weight
than an original, civil, well-informed letter based
on sincere conviction.
state film subsidy programs. Taxpayers
now spend $1.4 billion subsidizing movies, including
youth-rated movies that promote smoking to kids. Find
out what you can do to stop it.
Most state Attorneys General are pressing the studios
to solve this problem. Is yours on the list?
media shares? Is your portfolio really
tobacco-free? Not if you own the companies that own
Hollywood. Action ideas!
Explain your concerns to local managers, then go all
the way to the top of the theater chains.
video retailers. Push local and chain-wide
policies to label video tapes and DVDs that include
a star how you feel! Why do stars speak
out on every global health issue except the one they
can actually help solve?
Make global connections.
Join the international movement to avert tens of millions
of tobacco casualties in history's largest generation.
Hollywood movies are America’s most toxic export.
Stay in touch! Send us copies of your press coverage and samples of educational material you develop. Join the Smokefree Movies Action Network to exchange experiences and coordinate strategies with groups in your state, across North America and around the world. Together, we will win.